You will learn the indispensable keys to selling and marketing into India, navigating the financial, legal, and accounting environment, and developing productive supplier relationships in India.
Successful sourcing from India, selling products to India, or operating your business in India requires an understanding of the Indian business culture. Attendees at Business With India receive an in-depth understanding of the fast-evolving business culture in India within the larger context of Indian society and cultural landscape, and its direct affect on your results.
You'll evaluate specific business situations, case examples, lessons learned, and get up-to-date information to help you construct a framework for immediate application to your own business interests in India.
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Benefits
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Contents
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Who Should Attend
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Instructor
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Hours & Credits
- Avoid the common mistakes Western firms make doing business in India
- Improve business relationships and communications through a better understanding of the management culture of Indian organizations
- Manage risk by learning how to evaluate the risks and rewards of doing business in India
- Increase business opportunities by learning how to scan for important trends in Indian society
- Reduce costs and risk by identifying Indian regulations that will affect how you do business
- Increase your effectiveness in communicating with multi-cultural and virtual work teams
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India’s Business Culture in Transition
- Indian governmental policies and practices and their effects on business
- Assessing the impact of local geography and resources on the corporate landscape
- Segmenting India by religion, region, caste, and class
- Understanding key business groups in India and the underground economy
- Negotiating successfully with Indians
- The role of family in the Indian workplace and business
- Cultural beliefs and their effect on doing business in India
Creating Your Supply Chain in India
- Key issues for sourcing services and products from India
- Evaluating vendors and partners in India
- Avoiding the top five mistakes in sourcing from India
- Deciding to outsource vs. offshore
- Setting up offshore centers in India
- Uncovering the hidden costs of outsourcing in India
Selling and Marketing Into India
- Assessing the major marketing opportunities in India today
- Establishing and gaining market share in the business-to-business and corporate markets
- Selling to the government in India
- Adapting to the six mega trends shaping middle class India
- Grasping the four secrets to rural India’s 600 million persons
- Overcoming pitfalls and challenges specific to India
Successfully Working With Business and Virtual Teams in India
- Overcoming the cultural barrier of speaking and writing English with Indians
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Understanding the Indian sense of time
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Indirectness vs. indirection in India
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Power and hierarchy structures at 21st century Indian companies
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Reading cues from non-verbal messages in India
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Understanding Indian business etiquette
Navigating the Financial, Legal, and Accounting Environment
- Understanding the flow of money into and out of India
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India’s capital markets, project financing, and foreign direct investment
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Considerations for joint ventures, and mergers and acquisitions
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Legal questions for your attorneys and accountants
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Tips for creating contracts and the transfer of real property
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How Indian law deals with employment and intellectual property issues
Human Resources Issues in India
- Attracting top talent in India
- Hiring locals vs. sending expatriates
- Hiring fresh grads: what you need to know about India’s education system
- Dealing with salary escalation in major cities
- Containing attrition in a hot market
- Succeeding in managing unions and blue collar workers
Ensuring Productive Business Trips to India
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| Business owners, senior executives with general management responsibilities as well as operational management and teams from sales and marketing, engineering, production, quality, purchasing, information systems, accounting, finance and HR, wanting to successfully conduct business in India. |
| Schedule |
Day 1 - 8:30 AM - 4:30 PM
Day 2 - 8:00 AM - 4:00 PM
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CEU :
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1.4 |
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CPE :
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15 |
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| Download Course Brochure (PDF) |
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Special Features
 Preview the Business in India course in this webinar, Using India's R&D Talent for Technology and Product Development November 2008, and Profitably Sourcing Products From India, with our instructor, Gunjan Bagla, March 2008.
Get the latest news about our instructor, Gunjan Bagla, and his Business With India course. See his Sept. '08 articles: BusinessWeek; Technology Council of Southern California article, PROFITING FROM INDIA: The New Frontier For Technology Sales; and write up in the Wall Street Journal, Digital Network, MarketWatch. India Expert, Author Gunjan Bagla at Caltech Seminar
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Each person attending this
course receives a copy of Doing Business in 21st Century India, written by the instructor, Gunjan Bagla. |
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The California Institute of Technology Industrial Relations Center is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education |
| on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be addressed to the National Registry of CPE Sponsors, 150 Fourth Avenue North, Suite 700, Nashville, TN, 37219-2417. Web site: www.nasba.org. |
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Comments from Past Participants
“The information I learned in this course is invaluable and provides a good basis for my ongoing work. The instructor, Gunjan Bagla, has a conversational style that is engaging and impactful. I found the informal Q&A and interaction among the course attendees to be very valuable.”
Scott Parker
VP, New Business Development
Walt Disney Parks and Resorts
“The content of this course is very relevant. I give high marks to the instructor, Gunjan Bagla, and the staff at Caltech IRC. The interaction wiht my peers was helpful. As we shared our experiences, Gunjan provided solutions wiht his knowledge of Indian culture and the way to conduct business in India.”
Trenton Christian
International Sales Representative
for Asia
Red Spot Paint and Varnish
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